Writing your business plan - Marketing
Marketing, Marketing, Marketing, where to start?! Wouldn't it be great if you could run a successful business without the annoyance of...
Writing your business plan - Differentiation / USP
What's your USP (unique selling proposition)? What makes your product or service different from others? This is another important part of...
Writing your business plan - Market Opportunity
This is one of the most critical stages of planning as it is the starting point for all your financials. Defining what the true market...