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How to run effective management meetings as your startup grows

Aug 4, 2023
5 min read

Updated: Oct 7



You spend an hour going around the team for updates. One issue takes over the discussion. The important decision gets pushed to next week and everyone leaves with a slightly different understanding of what happens next.


Meanwhile, several decisions still come back to you afterwards...


If that sounds familiar, your management meeting may need a clearer purpose.


As a startup grows, the conversations that once happened naturally between a few people need more structure. A useful management meeting helps your leadership team understand what matters, address problems together and make decisions people can act on.


Here is a practical starting point.


1. Agree what the meeting is for

Before changing the agenda, ask what you need this group to achieve together.


A regular management meeting might focus on:

  • Progress against the business’s most important priorities

  • Problems that need input from more than one team

  • Decisions about resources, responsibilities or direction

  • Risks that need attention before they become urgent


Routine updates can usually be shared beforehand. Individual performance concerns belong in a separate conversation. A major strategic question may need its own session.


Give the meeting a simple purpose: “We are here to make decisions and resolve issues affecting our shared priorities.”


Use that purpose to decide what belongs on the agenda.


2. Choose a rhythm that suits the business

A weekly meeting can be a useful starting point when priorities are moving quickly and teams depend heavily on each other. A more settled business may need a different rhythm.


Separate the immediate work from the longer view. You might use weekly meetings for delivery and decisions, with a monthly session to examine performance, assumptions and emerging challenges in more depth.


Avoid putting every kind of conversation into one increasingly long meeting.


If there is nothing that needs the group’s attention, shorten the meeting or cancel it.


3. Ask for preparation that makes the discussion easier

Keep preparation brief enough that people will do it and useful enough that others will read it.

Ask each person to share:

  • What has changed against their agreed priorities

  • Any significant difference between expected and actual results

  • A problem, risk or dependency that needs attention

  • Any decision they need from the group


For each proposed agenda item, ask: “What do you need us to decide or help you resolve?”

“Sales update” gives people little to prepare for. “Decide whether to move one person from new business to customer retention for the next month” gives the discussion a purpose.


Share relevant information early enough for people to consider it. Avoid reading the same material aloud during the meeting.


4. Use a simple agenda with time for decisions

Here is a suggested 60-minute agenda for a startup leadership team.


First 5 minutes: confirm the priorities

What has changed since the last meeting? Is there anything that means today’s agenda needs to change?


Next 10 minutes: review commitments and key measures

Check previous actions and the few measures that help you understand the business. Focus on exceptions, missed commitments and changes that need a response.


Next 35 minutes: work through the main issues

Choose two or three items that genuinely need discussion. Start with the most consequential decision, rather than the easiest topic.


For each item, clarify the question, hear the relevant views and agree what happens next.


Final 10 minutes: confirm decisions and ownership

Read back the decisions, actions, owners and deadlines. Agree what needs to be communicated to the wider team.


Treat these timings as a starting point. If one question needs most of the hour, make that choice deliberately and tell people in advance.


5. Make decision-making responsibilities explicit

A discussion can sound productive while leaving everyone unsure whether a decision has actually been made.


For each significant issue, establish:

  • Who owns the decision

  • Whose input is needed

  • What information is missing

  • When the decision must be made

  • What would cause you to review it


Use evidence where it is available and be honest about assumptions where it is not. Waiting for perfect information can become another way of avoiding a difficult choice.


You do not need unanimous agreement on every decision. You do need clarity about who decides and what everyone is expected to do afterwards.


6. Notice how your behaviour shapes the conversation

As the founder, you can unintentionally turn a management meeting into a series of reports to you.


If every person looks at you when they speak, every question comes to you and every decision waits for your approval, consider what you are reinforcing.


Try asking the person responsible for an issue to bring their recommendation before you offer yours.


Invite others to respond to each other. Let the person closest to the work explain the trade-offs.


When someone disagrees with you, explore their reasoning before defending your position.


Your team needs practice making decisions together. The meeting is one place to give them that responsibility.


7. Keep discussion focused without closing it down

Someone needs to guide the conversation. That can be you, another team member or a rotating chair.


Their job is to clarify the question, make room for relevant contributions and notice when the discussion is going in circles.


Useful interventions include:

  • “What decision are we trying to make here?”

  • “We haven’t heard from the people who will deliver this.”

  • “What information would help us move forward?”

  • “Does this need the whole group, or a separate conversation?”


A new issue may be more important than the planned agenda. Make a conscious choice about whether to address it now, rather than letting it take over by default.


For remote meetings, make sure people joining online have the same opportunity to contribute as those in the room.


8. Record commitments people can follow through on

Keep a short, shared record of decisions and actions. A transcript of the whole meeting is rarely necessary.


Each action needs one accountable owner and a clear deadline. “The team will look into pricing” is difficult to follow up. “Sam will bring two pricing options and their implications to next Tuesday’s meeting” is much clearer.


Record important decisions as well as tasks, including the reasoning where it will help people understand them later.


At the next meeting, follow up on commitments. If an action keeps slipping, ask what is preventing progress. The answer may involve capacity, unclear responsibility or a decision that was never properly agreed.


9. Check whether the meeting is earning its place

After a few weeks, ask the team:

  • Which decisions or problems did this meeting help us move forward?

  • What could we have handled beforehand?

  • Did the right people contribute?

  • Did we leave knowing what we were responsible for?


If the meeting repeatedly overruns, reduce the agenda or give substantial issues their own time.


If the same problems return every week, look beyond the meeting format. You may need clearer priorities, different responsibilities or a conversation people have been avoiding.


What would make your next meeting more useful?

Start with one change.


Ask everyone to read the updates beforehand. Turn vague agenda items into specific questions.


Reserve the final ten minutes for decisions and commitments.


Then notice whether the team leaves with more clarity and whether work moves forward without another round of conversations.


The aim is for people to understand what matters, take responsibility and make progress together.


When the meeting reveals a bigger leadership question

Sometimes an ineffective meeting is a sign that too much still depends on the founder.


You may be holding decisions your team could make, struggling to delegate or finding it difficult to challenge someone you have worked with for years.


I coach and mentor founders through these questions as their businesses grow. Explore how we can work together, or get in touch for a free introductory call.


Cheers,

Duncan

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